Going Home

Flirtatious: Wow!

Real Mood: Wow!

Prediction: Peggy will paint the living room green. Oh, my gosh, she's already done it. Oh, and this will not be the busiest shopping day of the year.

A bus ride from Yarmouth to Boston. A plane Ride from Boston to Denver. A car ride to a chain restaurant. A salad to eat. No leftovers. And then home. The denoument. And they lived happily ever after.

You'd think we'd have to be careful to avoid mall traffic on the way home.  After all the day after Thanksgiving is always the busiest shopping day of the year, right? Not!

The day after thanksgiving has never been the biggest shopping day volume wise, gross purchase wise, net profit wise.  Once again me saying it won't squelch the myth. Once it's in the ether, it's there to stay. This myth I'm covinced  has been perpetuated by the retail industry. It sure would be nice for them if it was the busiest shopping day of the year.  That busiest day, by the way, typically comes a day or two before, or a day or two after Christmas. 

Now somebody in every news room in the country knows the truth. But they can't hold back the tsunami force of the myth. I was reading the Boston Globe at Logan airport. A sports reporter cleverly writes, " On this busiest shopping day of the year, the Red Sox may have picked  up some real bargains from the Marlins."

If I was sitting in the Globe news room I know I wouldn't have the energy to waste trying to change that sports writer's mind. It likely took him quite a while to come  up with that clever phrasing.  His self confidence is more important than any insignificant commitment to accuracy. No?

Sorry Kermit, but it is "easy" being green.